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The AI-Native GTM Stack1 / 3

1 min lesson

Where non-coders actually work: the Agents window

Describe the practical point in "For knowledge work the whole demo lived in the Agents window", then say what it changes.

Step 1 of 3

Interview move

When asked how you'd approach building internal GTM tooling, do not pitch a roadmap for a platform. Say: “I'd solve one painful step - consolidate the prospecting data with agent-written SQL - ship it, let reps eyeball and correct the output, then add scoring and drafting as demand pulls them in.” Incremental, demand-led, human-in-the-loop reads as someone who has actually shipped this, not designed it on a whiteboard.

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Advanced table

MCPs to your internal knowledge bases

MCPs to your internal knowledge basespersonal vs team servers

MCPModel Context Protocol. A standard that lets an AI agent pull in context from outside the repo, like Jira tickets or internal docs. Press Enter for the full definition. servers are how Cursor's team connects the agent to their internal knowledge bases. Emily splits personal MCPs (Figma, Granola) from team MCPs (Databricks for the database, Statsig to read every experiment, plus backend services). When an agent got confused mid-run, she fixed it with a single instruction: “use the Databricks MCP.” The catalog runs well past coding tools.

MCP
Databricks
What it connects
The team database - schema, user and usage data
Scope
Team
MCP
Statsig
What it connects
Reads through all experiments
Scope
Team
MCP
Figma
What it connects
Design files and design-system context
Scope
Personal
MCP
Granola
What it connects
Meeting notes and transcripts
Scope
Personal
MCP
Slack
What it connects
Fetch context and post messages
Scope
First-party / marketplace
MCP
Notion
What it connects
Internal knowledge base
Scope
First-party / marketplace
MCP
Datadog
What it connects
Alerts and monitoring
Scope
First-party / marketplace

Many marketplace integrations are coding-flavored, but PM, design, writing and support ones exist too.

Explore once, then 'create a skill'pay the discovery cost once

Emily gave the agent almost no schema and let it burn tokens learning the database structure through the Databricks MCPModel Context Protocol. A standard that lets an AI agent pull in context from outside the repo, like Jira tickets or internal docs. Press Enter for the full definition.. Then: “create a skill for how to fetch user data and creation date.” Re-running, she invoked it explicitly - “use skill” - so it does not crawl the whole database again. It knows exactly where to look. Pay the discovery cost once, and every future run is fast and deterministic.

Say it like this

“Once it learns the structure and figures out how to work, I'll ask it to create a skill to do this. Now it runs a ton faster - instead of looking through the entire database, it uses the skill and knows exactly where to look.”

Meeting recaps and always-on automationsfrom one-off to scheduled

A directly copyable recipe: connect Granola via MCPModel Context Protocol. A standard that lets an AI agent pull in context from outside the repo, like Jira tickets or internal docs. Press Enter for the full definition. and prompt for a weekly recap of the past 7 days of meeting notes, plus an action-item list of “things I promised to do” so you stop getting pinged. The agent lists meetings, queries notes and returns a summary in seconds. It extends to Google Calendar. The output is concrete - external calls, a growth sync, a GTM-product discussion, and action items like “create a community-program application form.”

Turn that one-off into an Automation - an always-running agent on a schedule (every Monday) or a first-party trigger: a GitHub PR opened, a Slack channel created, a new message in a watched channel. Automations default to memory, so they look at prior runs, and you attach connectors inline. One live caveat: today an automation must be connected to GitHub even when the task (reading Granola notes) needs no code.

Bug-report triage agent

Files reports to Linear and dedupes them

Auto-upvotes when many people flag the same thing

Auto-follows-up asking for screenshots and repro steps

Daily dinner agent

Runs on a schedule in a food channel

Asks what people want for dinner

Creates a DoorDash group order

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Full explanation

Full explanation

Watch out

Automations currently have to be wired to GitHub even when the work is pure knowledge work with no code in sight. Know the constraint before you promise a stakeholder a code-free scheduled agent - it is a real limitation worth naming honestly.

QCursor's team built ChatGTM, an internal prospecting tool. What was their actual build approach, and why does it read as senior?

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Optional practice

Practice: Where non-coders actually work: the Agents window