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Developer Marketing & Product Fluency1 / 3

1 min lesson

Partnering with DevRel

Choose two examples from the table in "Partnering with DevRel" and explain what each teaches you to do.

Step 1 of 3

PMM and DevRel can either multiply each other or quietly compete over the same content. The difference is a clear division of labor agreed up front.

The JD is explicit that you create technical content with Developer Relations: guides, use cases and comparisons. That partnership only works when each side owns what it's actually best at, instead of both drifting toward writing the same blog post.