1 min lesson
What you co-produce
Use "What you co-produce" to tell the cases apart, then choose a response for each one.
Step 1 of 2
What you co-produce
Tutorials & workflow guides
PMM frames the why and the audience; DevRel writes the hands-on, runnable steps.
Result: a guide that's both well-positioned and technically airtight.
Real use-case write-ups
DevRel surfaces a genuine workflow from the community; PMM shapes it into a narrative.
Reads as authentic because it started in a real developer's editor.
Honest comparisons
DevRel runs the head-to-head fairly; PMM positions the result without overclaiming.
Credibility compounds when the comparison is one a skeptic can't poke holes in.
Launch demos & videos
PMM owns the through-line and the message; DevRel makes the demo technically real.
The combination is what makes a launch land with engineers instead of bouncing off.