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Voice of Customer & the Feedback Loop1 / 2

1 min lesson

Inventory every signal source

Name the key items in "Inventory every signal source", then explain why each one matters.

Step 1 of 2

Inventory every signal sourcethe channels users actually use

Cursor's users are developers and developers complain in public. They post on X, file forum threads, vent in Discord and leave terse one-line reviews. The structured channels (support, in-product feedback) are easier to read but underrepresent the power users who matter most. Name all of them out loud.

  • Support tickets - highest intent, already somewhat structured, but only the users who bothered to write in.
  • Community forum and Discord - where power users debate workarounds and model regressions in real time.
  • Social and X - fast, public and where a viral complaint can become a fire before the brief ships.
  • App and extension reviews plus in-product feedback - broad but shallow, good for sentiment trend.
  • Sales and CS notes - the enterprise voice that never shows up in Discord but carries the ARR.