Skip to lesson
Exit
The Mock Cold Call1 / 2

2 min lesson

The meeting ask and clean handoff

Use the evidence to decide "Which meeting ask is most likely to convert at the end of a cold call?" Explain the choice plainly.

Step 1 of 2

Reps run a great call and then fumble the close with "so, would you maybe want to find some time sometime?" The ask should be the most confident sentence on the call.

Vague asks get vague answers. Assume-the-meeting language - proposing a specific day and time as if the meeting is a given - converts far better than asking whether they'd like to meet. You're not being pushy; you're making it easy to say yes.

WEAK ASK VS. SPECIFIC ASK

Interactive diagram. Tab through its regions; each focused region shows its detail in the panel below.

diagram: compare

The specific ask wins on every dimension the close is graded on.