1 min lesson
Measuring outcomes & ROI
Say what this means in practice: "Adoption metrics prove the tool is used."
Step 1 of 4
Adoption metrics prove the tool is used. Outcome metrics prove it mattered. The economic buyer signs the expansion only when you connect the second to dollars and strategy without over-claiming.
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Advanced table
Adoption metrics are leading
- Family
- Adoption
- Metric
- Active seats / WAU / DAU
- What it answers
- Is it actually used and how often?
- Family
- Adoption
- Metric
- Retention of usage
- What it answers
- Does usage hold past the launch buzz or decay?
- Family
- Adoption
- Metric
- Depth (Agent vs. Tab-only)
- What it answers
- Are they getting real impact or just completions?
- Family
- Adoption
- Metric
- Expansion rate
- What it answers
- Are new teams and seats activating over time?
- Family
- Outcome
- Metric
- PR throughput
- What it answers
- Are we shipping more per engineer per sprint?
- Family
- Outcome
- Metric
- Cycle time / PR-to-merge
- What it answers
- Is delivery actually moving faster?
- Family
- Outcome
- Metric
- Code-review load
- What it answers
- Is reviewer time per PR going down?
- Family
- Outcome
- Metric
- Onboarding ramp
- What it answers
- How fast does a new hire reach first meaningful commit?
- Family
- Outcome
- Metric
- Developer satisfaction
- What it answers
- Do engineers and security trust and want it?
| Family | Metric | What it answers |
|---|---|---|
| Adoption | Active seats / WAU / DAU | Is it actually used and how often? |
| Adoption | Retention of usage | Does usage hold past the launch buzz or decay? |
| Adoption | Depth (Agent vs. Tab-only) | Are they getting real impact or just completions? |
| Adoption | Expansion rate | Are new teams and seats activating over time? |
| Outcome | PR throughput | Are we shipping more per engineer per sprint? |
| Outcome | Cycle time / PR-to-merge | Is delivery actually moving faster? |
| Outcome | Code-review load | Is reviewer time per PR going down? |
| Outcome | Onboarding ramp | How fast does a new hire reach first meaningful commit? |
| Outcome | Developer satisfaction | Do engineers and security trust and want it? |
Adoption metrics are leading; outcome metrics are what the economic buyer budgets against.